14 May
Posted by Tom Andries as Kylie Minogue, Music
Two Afghanistan based soldiers have created the funniest Youtube clip in ages.
Well over one million people have watched video featuring several dancing soldiers in Gaga costumes in the first few days.
Telephone Afghanistan remake
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The lovely Betty White is at it again! She most recently gave Craig Ferguson an introduction to the iPad even scoring a gig as an Apple Genius.
Watch the Youtube clip of Betty’s funny iPad sketch right here!
I just bought one! A slick brand new Nespresso Citiz machine. All of this with a huge thank you to George Clooney. The Hollywood star has been the face of their advertising campaign for several years.
It seems like coffee is big business. That’s certainly the case for premium espresso maker Nespresso. Over the past 6 years the brand grew 30% annualy worldwide to become parent company Nestlé’s fastest growing branch.
Before i get into my personal Nespresso review, let’s have a look at the history of this billion dollar coffee brand.
15 years of research
Nestlé’s research and development team first came up with the coffee cup in 1970.
After fifteen years of research the Nespresso Company fully owned by Nestlé was born in 1986. The company launches its first espresso machines aimed at businesses in Italy and Swiss.
Massive growth
While Clooney has made millions starring in Nespresso’s international commercials, Nespresso has made even more! Nespresso’s sales hit 2.6 billion dollar/1,9 billion euro annually last year up from 777 million dollar or 570 million euro in 2005!
One of the popular Nespresso ads featuring George Clooney and John Malkovich on Youtube
In contrast to its first years on the market 86% of today’s sales come from the consumer segment.
Over 7 million coffee lovers have registered themselves in the Nespresso Club and can enjoy promotions, customer support and order online. A tenfold increase over the amount of members in 2005. Nespresso certainly has come a long way since its inception
Pirates Ahoy! Sarah Lee raids the loot (more…)
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